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In today's economy, most businesses cannot afford to wait for customers to beat a path to their door. Companies must “go on the offensive" and take a proactive approach to finding new sources of revenue. Companies that achieve exceptional revenue growth understand that one of the most critical steps in building a pipeline of new prospects is to get that first appointment. Our Proactive Prospecting workshop helps sales representatives get their “foot-in- the-door” with new prospects so they can begin selling.
"A fabulous, pragmatic approach that is very focused on getting an appointment using cold calling."
The Proactive Prospecting workshop will enable sales representatives to use proven methods for capturing leads, overcome call reluctance or avoidance, capitalize upon referrals, and secure more appointments with decision-makers. Attendees will develop a complete telephone appointment-making approach and effective strategies for anticipating responses and handling issues in order to improve their ability to get that crucial first appointment. Sales representatives will create their own individual approach for qualifying and appointment setting, build key skills necessary to generate new business.
Attendees will learn the same skills and techniques used by Renbor clients throughout North America.
Core Learning Topics and Take Aways:
PLANNING FOR SALES SUCCESS
Understand the Sales Relationship Continuum
Time Allocation
Developing client/prospect objectives
Understanding our value in driving objectives
Present “next step” strategy
INTRODUCTION TO PROACTIVE PROSPECTING
Solidify the definition of a Prospect vs. Lead vs. Stalled Opportunities
Active program for managing and progressing leads
Differentiate Active from Inactive opportunities
Mastering the language of sales
Understanding the role of Conversion Rates and how to improve them
DEVELOPING AND MANAGING PROSPECTS
Develop approach for engaging with prospects and setting appointments
Create company and individual opening approach – Talk Track
“Impact Questions”
Implement Take Away approach to prospects' reactions
Identify specific responses
Review managing techniques for common and recurring objections
Drive for commitment – Focus on closing the appointment
Understand how to leverage questions in setting appointments
Introduce methodology to improve effectiveness:
Voice mail, E-mail, Gate Keepers, More!
Participants will see immediate payback for this one-day workshop as participants begin using these new skills the very next day.
"I recently sent one of my staff to one of your seminar and I am impressed with the results, the feed-back etc. Many firms offer the type of seminars you do but having participated in many myself I can see from your website, documentation etc that you offer excellent programs. I will certainly send you more participants in the future and most likely will come myself." Rebecca J.Myles
Sales people can't live with it, you can't grow your business without it. If your business needs new customers, your sales team needs to deliver more prospects. This interactive session covers key aspects of prospecting and making it a consistent discipline at your company.
Added Bonus
The Power of Email Marketing or Grow Your Business with Email Marketing
Presented by Lisa Kember, Regional Development Director - Constant Contact
Did you know that repeat customers spend 67% more than new customers? Building relationships with your current customers and prospects is vital to growing your business. This session covers the basics of building and maintaining a quality subscriber list, complying with anti-spam legislation, creating appropriate content for maximum email engagement, and increasing email deliverability. This session also includes some specific instruction on how to measure the impact of a campaign and what to do with the analytics reports.
Sponsors
Investment: $325 plus HST - See Early Bird and Group Specials
Includes:
Workshop and Materials
Continental Breakfast
Hot Lunch
Snacks
The Skills to Prospect Better
Agenda:
8:00 to 9:00 Registration, Networking, Breakfast
9:00 to 12:00 Workshop
12:00 to 1:00 Lunch
1:00 to 3:00 Workshop
3:00 to 3:45 The Power of Email Marketing or Grow Your Business with Email Marketing
3:45 on Q&A
About Tibor Shanto:
Tibor Shanto is a recognized speaker, author of the award winning book Shift!: Harness The Trigger Events That Turn Prospects Into Customers, and sought after trainer. His article "How to shorten your Sales Cycle?" was voted number one by readers of TopTenSalesArticles.com. Tibor is a Director of and a contributor to Sales Bloggers Union, and his work has appeared in numerous of publications and leading sales websites.
A 20-year veteran of the information, content management, and financial sectors, Tibor has developed an insider’s perspective on how information can be used to, shorten sales cycles, increase close ratios, and create double digit growth. Called a brilliant sales tactician Tibor shows organizations how to execute their strategy by using the right combination of strategic and tactical execution of the sales process.
“Before Renbor arrived, our sales people were averaging less than 0.6 in-person meetings with prospects per week. As of March 2009 that number has risen to and been sustained at 4.6 per week and the impact on our business has been tangible (and very profitable). Tibor has left a lasting impression on our corporate results.” - - - Nigel Robertson Vice President & District Manager, Business Development Bank of Canada
When & Where
Monte Carlo Inns - Toronto Markham
8900 Woodbine Ave Markham,
ON L3R 5K6
Canada
Friday, April 13, 2012 from 8:00 AM to 4:00 PM (ET)